At Country Archer Provisions I was the Director of Field Marketing. I oversaw 1 full-time employees and 25+ part-time employees. My job also entailed the following…

• Execute marketing strategies through Consumer Collecting, Events, Retail Support, and Market Influencers

• Collaborate with sales team/distributor partners to gain distribution and drive engagement at store level with key retailers

• Build marketing plans for each key market based on national, regional, and local market objectives

• Launched vehicle sampling program

• Participated in the following events/trade shows: Natural Products Expo West & East, Sweets & Snacks, Fancy Food Shows, NACS, KeHe, The Nama Show, Smoothie King, Sproutsfest, UNFI Buying Shows, Boston Marathon, NYC Marathon, Rock ‘n’ Roll Marathon Series, Arnold Sports Festival, Sea Otter Classic, The Fit Expo Series, Europa Games Expo Series, Great American Beer Festival, CrossFit Games & Regional Qualifiers, Wodapalooza, GoPro Games, Bolder Boulder, Ski & Snowboard Expo Series, Coachella, and Bonnaro Music & Arts Festival